{"id":10046,"date":"2023-04-11T20:43:48","date_gmt":"2023-04-11T20:43:48","guid":{"rendered":"https:\/\/radioconnects.ca\/audio-certification\/"},"modified":"2025-12-11T19:27:14","modified_gmt":"2025-12-11T19:27:14","slug":"audio-certification","status":"publish","type":"page","link":"https:\/\/radioconnects.ca\/fr\/audio-certification\/","title":{"rendered":"AUDIO CERTIFICATION"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"10046\" class=\"elementor elementor-10046 elementor-9897\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-82333f6 elementor-section-height-min-height elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"82333f6\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-75ef784\" data-id=\"75ef784\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8a1868f elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"8a1868f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">AUDIO CERTIFICATION<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-96f1d49 elementor-widget elementor-widget-text-editor\" data-id=\"96f1d49\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>La certification audio, propuls\u00e9e par Radio Connexions, offre \u00e0 l\u2019ensemble des professionnels de la publicit\u00e9 un rappel des connaissances approfondies du vaste univers audio en constante \u00e9volution.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7298818 elementor-section-full_width elementor-section-stretched elementor-section-height-default elementor-section-height-default\" data-id=\"7298818\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-443d454\" data-id=\"443d454\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-39419d2 elementor-hidden-mobile elementor-widget elementor-widget-spacer\" data-id=\"39419d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ff3139a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ff3139a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7940469\" data-id=\"7940469\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-97b4425 elementor-widget elementor-widget-heading\" data-id=\"97b4425\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Le programme Certification Audio est sp\u00e9cialement con\u00e7u pour les professionnels de la publicit\u00e9 et du marketing qui souhaitent approfondir leurs connaissances de l\u2019univers audio en constante \u00e9volution.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7909b7b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7909b7b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b535f3e\" data-id=\"b535f3e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c3d1740 elementor-widget elementor-widget-html\" data-id=\"c3d1740\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<!-- Begin Constant Contact Active Forms -->\n<script> var _ctct_m = \"0fb3c5fe98463782c086e162244e9b47\"; <\/script>\n<script id=\"signupScript\" src=\"\/\/static.ctctcdn.com\/js\/signup-form-widget\/current\/signup-form-widget.min.js\" async=\"\" defer><\/script>\n<!-- End Constant Contact Active Forms -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8919129 elementor-widget elementor-widget-text-editor\" data-id=\"8919129\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #ffffff;\">Ce cours interactif et autoguid\u00e9, compos\u00e9 de six modules, pr\u00e9sente les bases essentielles de l\u2019univers audio en explorant aussi bien les formats sans publicit\u00e9 que ceux avec publicit\u00e9. Une attention particuli\u00e8re est accord\u00e9e \u00e0 la radio commerciale, la plus importante plateforme audio avec publicit\u00e9 au Canada. <\/span><\/p><p><span style=\"color: #ffffff;\">Vous d\u00e9couvrirez les meilleures pratiques pour planifier, mesurer et ex\u00e9cuter des campagnes audio efficaces. Des exemples concrets et des ressources suppl\u00e9mentaires vous aideront \u00e0 approfondir vos connaissances et \u00e0 perfectionner vos comp\u00e9tences.<\/span><\/p><p><span style=\"color: #ffffff;\"><strong>Modules:<\/strong><\/span><\/p><ul><li><span style=\"color: #ffffff;\"><strong>L\u2019univers audio canadien<\/strong>\u202f: D\u00e9couvrez comment les Canadiens consomment l\u2019audio, qu\u2019il s\u2019agisse de l\u2019audio avec ou sans publicit\u00e9.<\/span><\/li><li><span style=\"color: #ffffff;\"><strong>Principes fondamentaux de l\u2019audio<\/strong>\u202f: Explorez la dynamique de la radio commerciale et voyez comment la radio se compare \u00e0 d\u2019autres plateformes.<\/span><\/li><li><span style=\"color: #ffffff;\"><strong>Connexions audio<\/strong>\u202f: Voyez comment les diff\u00e9rentes plateformes audio interagissent avec les consommateurs au bon moment afin de capter leur attention et instaurer la confiance.<\/span><\/li><li><span style=\"color: #ffffff;\"><strong>Mesure audio<\/strong>\u202f: Explorez les m\u00e9thodologies utilis\u00e9es pour \u00e9valuer la diffusion audio au Canada, afin de d\u00e9finir des objectifs plus pr\u00e9cis et d\u2019analyser efficacement le succ\u00e8s de vos campagnes.<\/span><\/li><li><span style=\"color: #ffffff;\"><strong>Planification audio<\/strong>\u202f: Apprenez \u00e0 d\u00e9finir les niveaux de poids des march\u00e9s radiophoniques en fonction des besoins publicitaires et des objectifs de campagne. Vous explorerez \u00e9galement les facteurs de co\u00fbts des m\u00e9dias et obtiendrez des informations sur l\u2019univers de l\u2019audio num\u00e9rique, y compris la diffusion en ligne, aussi appel\u00e9e \u00ab radio en ligne\u00bb. <\/span><\/li><li><span style=\"color: #ffffff;\"><strong>Combiner les m\u00e9dias<\/strong>\u202f: Voyez comment l\u2019int\u00e9gration de la radio avec d\u2019autres supports m\u00e9dias am\u00e9liore la port\u00e9e, l\u2019efficacit\u00e9 et le rendement sur investissement publicitaire.<\/span><\/li><\/ul><p><span style=\"color: #ffffff;\">\u00c0 la fin du cours, une fois compl\u00e9t\u00e9 et r\u00e9ussi, vous recevrez un certificat d\u2019ach\u00e8vement ainsi qu\u2019un badge num\u00e9rique. Vous pourrez l\u2019ajouter \u00e0 votre profil professionnel sur LinkedIn ou d\u2019autres plateformes afin de mettre en valeur votre capacit\u00e9 \u00e0 optimiser les r\u00e9sultats publicitaires gr\u00e2ce \u00e0 la publicit\u00e9 audio.<\/span><\/p><p>Si vous travaillez dans une agence de marketing ou de publicit\u00e9 au Canada, ou si vous \u00eates membre de Radio Connexions en tant que diffuseur, contactez-nous \u00e0 l\u2019adresse <a href=\"mailto:info@audiocertified.ca\" target=\"_blank\" rel=\"noopener\">info@audiocertified.ca <\/a>pour obtenir votre code de r\u00e9duction exclusif.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-69fc1a7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"69fc1a7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e1aeb14\" data-id=\"e1aeb14\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9085eda elementor-widget elementor-widget-heading\" data-id=\"9085eda\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/audiocertified.ca\/\">Visitez https:\/\/audiocertified.ca\/fr\/ pour vous inscrire<\/a><\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c979de elementor-widget elementor-widget-html\" data-id=\"5c979de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<!-- Begin Constant Contact Inline Form Code -->\n<div class=\"ctct-inline-form\" data-form-id=\"3422b1c9-bdb5-410f-a75d-b7fc43d3fff0\"><\/div>\n<!-- End Constant Contact Inline Form Code -->\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>AUDIO CERTIFICATION La certification audio, propuls\u00e9e par Radio Connexions, offre \u00e0 l\u2019ensemble des professionnels de la publicit\u00e9 un rappel des connaissances approfondies du vaste univers audio en constante \u00e9volution. Le programme Certification Audio est sp\u00e9cialement con\u00e7u pour les professionnels de la publicit\u00e9 et du marketing qui souhaitent approfondir leurs connaissances de l\u2019univers audio en constante [&hellip;]<\/p>\n","protected":false},"author":50,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-10046","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/radioconnects.ca\/fr\/wp-json\/wp\/v2\/pages\/10046","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/radioconnects.ca\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/radioconnects.ca\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/radioconnects.ca\/fr\/wp-json\/wp\/v2\/users\/50"}],"replies":[{"embeddable":true,"href":"https:\/\/radioconnects.ca\/fr\/wp-json\/wp\/v2\/comments?post=10046"}],"version-history":[{"count":18,"href":"https:\/\/radioconnects.ca\/fr\/wp-json\/wp\/v2\/pages\/10046\/revisions"}],"predecessor-version":[{"id":13818,"href":"https:\/\/radioconnects.ca\/fr\/wp-json\/wp\/v2\/pages\/10046\/revisions\/13818"}],"wp:attachment":[{"href":"https:\/\/radioconnects.ca\/fr\/wp-json\/wp\/v2\/media?parent=10046"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}