MultiplierEffect

AM/FM Radio delivers greater weekly reach than ad-supported Spotify, across all key demos

AM/FM Streaming delivers as many past week listeners as ad-supported Spotify

Listening to AM/FM via Streaming is Increasing

Audio: Time Spent is with AM/FM Radio

AM/FM Radio Commercials creates Action

AD CAMPAIGNS FOCUSING ON BUILDING REACH DELIVER STRONGER EFFECTS

AM/FM RADIO PERFORMS BEST WHEN CREATIVE CONSISTENCY HAPPENS

AM/FM RADIO AWARENESS LIFT BY SECTOR

AM/FM RADIO HELPS CONVERT EXISTING DEMAND

AM/FM RADIO HELPS INCREASE EFFICIENCY OF MEDIA PLANS