Recency

Do you plan to spend money on any of the following over the next two months?

Which, if any, of the following activities do you plan to do in the next two months?

Which of the following activities, if any have you done in the past 2 months?

RADIO CONNECTS WITH CANADIANS ON THE GO

CANADIANS ARE ENGAGED WITH AM/FM RADIO

AM/FM Radio Reaches consumers on The Path To Purchase

Consumers are Exposed to Ads on AM/FM Radio Close to when they are Making a Purchase

AM/FM Radio reaches listeners on the last mile of the path to purchase

Audio Research, RadioConnects