Despite a constantly changing audio landscape, broadcast radio controls 61% of the more than four hours a day that Canadians spend with all sources of audio. The audio space in Canada is vibrant and changing, and now 9% of time spent listening to audio is with pureplay
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On Monday 13th February, the 6th World Radio Day took place. World Radio Day is an annual and global celebration of the mass media that reaches the widest audience in the world. Radio is also recognized as a powerful communication tool and a low cost medium. Globally
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Radio Connects was formed in August 2016, as an advocacy body for the fabulous medium that is radio. We are here as the premier marketing and resource centre for radio advertising in Canada. We are here to tell great radio stories and to remind the advertising community
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